BUSINESS ANALYTICS IN THE PROCESS OF STRATEGIC PLANNING IN THE PASSENGER CAR MARKET OF UKRAINE: TOOLS AND APPROACHES TO EFFECTIVE ENTERPRISE MANAGEMENT business analytics, business planning, strategic planning, passenger car market, enterprise management, transport industry Liliia Lytvyshko, Eugene Mikhalsky https://doi.org/10.33744/0365-8171-2025-118.1-281-292 Read more
